Leo Burnett, 1891 - 19714267
Born: 21 October 1891, St. Johns, Michigan
Died: 7 June 1971, Lake Zurich, Illinois
Biography from Wikipedia
Leo Burnett quotes:
Click here to find books by Leo Burnett at Amazon.com
- Advertising is the ability to ... put the very heart throbs of a business into type, paper, and ink. permalink
quoted by Joan Kufrin in Leo Burnett: Star Reacher (1995)
- The public does not know what it wants, and there is no sure way of finding out until the idea is exposed under normal conditions of sale. permalink
- When you reach for the stars, you may not quite get them, but you won't come up with a handful of mud, either. permalink
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